W825 – Resource Based Strategy - W05
Modul
Resource Based Strategy - W05
Resource Based Strategy - W05 |
Modulnummer
W825 [IB-Ma W05]
Version: 1 |
Fakultät
Wirtschaftswissenschaften
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Niveau
Master
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Dauer
1 Semester
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Turnus
Sommersemester
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Modulverantwortliche/-r
Prof. Dr. Gerard Lewis |
Dozent/-in(nen)
Prof. Dr. Gerard Lewis |
Lehrsprache(n)
Englisch |
ECTS-Credits
5.00 Credits |
Workload
150 Stunden |
Lehrveranstaltungen
4.00 SWS (4.00 SWS Übung) |
Selbststudienzeit
105.00 Stunden |
Prüfungsvorleistung(en)
Keine
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Prüfungsleistung(en)
Schriftliche Prüfungsleistung Alternative Prüfungsleistung - Projektbericht |
Lehrform
The use of E-Learning is ca. 40 %.
Directed Study: Lectures The basic principles, concepts and theories will be presented during lectures. Handouts will be distributed covering specific topics. Case Studies Students will be asked questions on the case contents and expected to present their arguments and reasoning. Self Study: Case Studies Students should prepare the case study prior to the scheduled case discussion. Readings For each topic area a number of chapters from the main textbooks and a number of readings support the concepts presented in the lectures. Project Student teams will be required to work on a project. The project teams are expected to organise their own data gathering. Project Report Student teams of four produce an 8,000 word report which conveys the essential information to a senior executive as concisely as possible. |
Medienform
Keine Angabe
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Lehrinhalte/Gliederung
Directed Study:
The module lectures will cover the following main areas:
The Value Chain Resource Based View Organisational Architecture and Culture Corporate Reputation Learning and Innovation Strategic Assets Strategy and Uncertainty Self Study: Readings and case studies are assigned which complement the lecture material. |
Qualifikationsziele
The aims of the module are: To show students how the resource based view of the firm can be a strategic basis for building and developing new business opportunities and new strategies for the future. 1. understand the ‘Resource Based View' and the role a firm's resources play in strategy development, 2. understand the bases for sustainable competitive advantage. |
Sozial- und Selbstkompetenzen
key skills
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Besondere Zulassungsvoraussetzung
Keine Angabe
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Empfohlene Voraussetzungen
Language: B2, TOEFL 550 or equivalent
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Fortsetzungsmöglichkeiten
Keine Angabe
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Literatur
Directed Study:
The main books for the module are:
Competing For the Future, Hamel & Prahalad, Harvard Business School Press, Boston. Foundations for Corporate Success, John Kay, Oxford University Press. Resourced Based Theory, Barney & Clark, Oxford University Press. Other relevant books are: Scenarios: The Art of Strategic Conversation, Kees van der Heijden, Wiley, Chichester, 1996. The Fifth Discipline, Peter M. Senge, Century Business, London, 1990. Organizational Culture and Leadership, Edgar H. Schein, Jossey Bass; 4th Edition edition, 27 Aug 2010. Reputation: Realising value from the corporate image, Charles J. Fombrun, Harvard Business School Press, Boston. There are a number of top journals relevant to Strategic Management: Strategic Management Journal Sloan Management Review Journal of Business Strategy Harvard Business Review Journal of General Management Long Range Planning Academy of Management Executive McKinsey Quarterly Academy of Management Review Self Study: Students are expected to do research in the library and on the internet in order to provide the necessary academic and practitioner sources for their essay. |
Aktuelle Lehrressourcen
- |
Hinweise
The module is completely taught in English.
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Link zu Kurs/Lernressourcen im OPAL
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